A 21-century man is a “connected creature”: at work, at home, with Smartphones, and now also in cars... In cars, connectedness is more than wireless technology: it is also about safety, energy efficiency, and user interaction.

With this respect, Ford is launching SYNC, an integral communication platform in the car environment. SYNC enables internet connection, high-tech device synchronization, and a variety of multimedia services. Technically speaking, SYNC has a touchscreen LCD interface (MyFord Touch), USB and SD card input for uploading multimedia files. The USB ports also serve as chargers for mobile devices. In addition, SYNC provides a Bluetooth connection both for hands-free communication and text-to-speech service (to read aloud text messages). The system also enables voice control, and support 19 languages.

SYNC was the result of a tight collaboration between Ford and Windows, designing a specific operating system for the car environment (called “Windows Embedded Vehicle”). SYNC is currently available in US and will be entering the European market in 2012.